As a Business Owner, why you need to know the difference between Branding and Marketing

When building a successful business it’s important to understand the difference between branding and marketing so you can start converting your audience into paying loyal customers. In this blog we explore the following points: 1. Branding and marketing are related, but the focus is different in each.; 2. They go hand in hand; 3. Branding and marketing are two distinct types of activities working together to help you reach your goals.